Jim Wisner to Conduct Trade Marketing Seminars in Australia and
New Zealand this August
(June 2006)
Marcus Evans, the world's premiere business and technical training and education company, has contracted Jim Wisner to conduct a series of trade marketing seminars in Australia and New Zealand this August. Seminars will be conducted August 14-15 in Sydney, August 17-18 in Melbourne, and August 21-22 in Aukland, New Zealand. For complete course description and information about registering for these programs contact Marcus-Evans at http://www.marcusevans.com/offices/sydney.asp.

 

Room for Improvement: Making the Space for Eggs released by the
American Egg Board.

The recent 2005 Grocery Superstudy identified the egg category as producing a higher ROI than any other category in the store. This new study, conducted by Wisner Marketing, provides a complete analysis of egg category sales in relation to space, stocking levels, and shelf conditions, with a means for determining how to optimize egg category space for maximum sales and profit. (Click here for a pdf copy of the Report).